Posted by: Jonathan Barron | January 14, 2010

The Box Office Hustle!!!

Welcome to the Box Office Hustle!!!  This week, two new films will enter into the top three.

Opening this weekend in the number 3 spot is “The Spy Next Door” starring Jackie Chan.  This movie is a reboot to an old formula.  So many times before we have seen the waning action star do a movie where they face their biggest challenge.  That challenge is controlling children.  Hollywood would often have us believe that childcare is a more dangerous assignment than toppling a South American Dictator or diffusing a nuclear bomb.  Arnold Schwarzenegger had his hands full in “Kindergarten Cop”, and Vin Diesel met in match in “The Pacifier”.  In the upcoming months, we will see Dewayne “The Rock” Johnson face the same challenge in “The Tooth Fairy”.  In the mean time, it is Chan’s turn to face the screaming children.  Most likely, the film will garner a $15 million opening weekend.  After the success of the “Chipmunks” sequel, families have few films to choose from and this will most likely be the reluctant choice.  I say reluctant because critics are slamming this film.  However, as I’ve always said, if you like this film, who am I to call you delusional.  I just hope that Jack Bauer doesn’t have to baby sit his Granddaughter for the next season of “24”.  “The Spy Next Door” is rated PG for action violence and some mild rude humor.

Debuting in the number 2 spot is “The Book of Eli” starring Denzel Washington.  I know what you’re thinking.  “Not another post apocalyptic movie.”  However, there is one important difference.  This film stars Denzel Washington and Gary Oldman.  I will be seeing this movie for another reason.  I love you Mila Kunis.  Call me!!!  This film will rescue those filmgoers who are sick of hearing about “Avatar”.  Also, if you’ve seen “Avatar” two or more times, you’re probably ready for something new.  This will provide ample entertainment.  The film finds a lone character trekking his way across a post-apocalyptic America while trying to protect a sacred text that may hold the answers for saving the world.  With a great cast and decent storyline, this should bring in about $30 million in weekend revenue.  “The Book of Eli” is rated R for strong violence and language.

“Avatar” will reign supreme for at least one more week.  This film has already made over $430 million domestically and is on its way to dethroning “The Dark Knight”.  Furthermore, it could easily become the biggest movie of all time.  As I’ve stated, if you haven’t seen this film, you owe it to yourself.  Anyone can respect and appreciate its technical achievements even if the storyline is, somewhat, recycled.  James Cameron, at least, knows how to entertain.  This film should rake in another $35 million for the weekend.  The film is rated PG-13 for violence, sensuality, and language.

There you have it.  Go enjoy a movie and GO GET HUSTLED!!!  Have a great holiday weekend.

Jonathan Barron

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Responses

  1. Working on getting Mila Kunis to your place tonight. What time should I tell her?

  2. So excited about seeing The Book of Eli. Love Denzel and Gary can’t wait to see them pitted against each other.


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